Designer Fitness Studio - website photography

These images were shot on location in Sarasota at the fitness studio of Darla O'Brien, owner of Designer Fitness.  www.designerfitness.com    Nationally recognized as an innovative leader in her industry, Darla wanted to update her website and blogs with images of her working with her clients.  Darla has designed the ME System which is a cutting edge fitness program that has resulted in her winning the prestigious IDEA award.  (See story below).   Her special technique and key to fitness success is a complimentary musculoskeletal assessment. This allows her to evaluate everyone individually and develop a personalized program that not only focuses on her client’s needs but one that also continually adjusts and updates as results are achieved. Combined with state of the art Pilates and specialized small exercise groups, Ms. O’Brien provides the individualized attention necessary to achieve results while also having fun exercising.



















For over 26 years, the IDEA Health and Fitness Association has been the leading resource for fitness and wellness professionals worldwide. The awards distinguish the finest trainers with a mix of criteria that encompasses excellence in the profession as well as exceptional leadership, motivation and instruction skills, and the ability to inspire clients to greater personal growth and higher levels of fitness.  With over 21 years experience as a fitness professional that is exactly what you receive from owner and trainer Darla O’Brien whose motto at Designer Fitness is “perfect balance through exercise. As an IDEA Challenge Award recipient, O'Brien was presented with a medal and special recognition at the convention, which was attended by over 5,000 fitness experts from 52 countries. She was also granted substantial opportunities to meet with the convention's celebrity presenters, including Elaine LaLanne, who was given an award honoring her late husband, Jack; Dr. Daniel Amen, author of "Change Your Brain, Change Your Life"; Apolo Ohno, eight-time Olympic medal winning speed skater; and Louis Van Amstel from "Dancing with the Stars."

O'Brien will appear with other Challenge award winners in "IDEA Fitness Journal."

Darla O'Brien has more than 25 years' experience as a fitness professional. She opened Designer Fitness studio in Sarasota in 1989. O'Brien developed the ME System , a unique and individualized approach to achieving balance and fitness by engaging mind and body to make everyday movement a workout. Designer Fitness clients include professional athletes, physicians, celebrities and fellow trainers.

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